AI Transformation Starts Here
Hannah Maude
“I love unlocking the potential in individuals and organisations - we need to get ready for the AI-age”
Hannah Maude transforms teams capabilities at pace, helping to embrace change and drive business outcomes.
With vast business experience across commercial, marketing and strategy roles at large organisations such as Unilever and Sainsbury’s, Hannah focuses on building AI literacy that translates into value.
Trusted by business leaders and partners such as Microsoft, Accenture, Snowflake and Canva, Hannah is on a mission to get the workforce AI-Ready.
“The successful implementation and use of AI requires safe hands and a wealth of business acumen. It’s an incredible exciting time, but we need to act” she says.




Building an AI-Ready Workforce.
Hannah’s unique approach blends industry expertise with building AI capabilities to help business teams discover how AI can add value to their career and to the organisation.
Using the SPARROW framework she designed following successful digital transformation projects - including at Unilever at the peak of the pandemic - Hannah takes teams through a step-by-step approach to translating skills into meaningful business value.
Whether you would like a full-day workshop, Boardroom briefing or inspirational Town Hall talk, Hannah can tailor content to fit with your needs.
AI Literacy
Master AI Tools
Build your Personal AI Toolkit
Build AI literacy on crucial topics: Data, Ethics, Security and Responsible AI
Learn to prompt effectively
Full-Day or Half Day Workshops or quick fire Webinars
The Fire and Forte AI Career Pathway
Hannah’s 4-step methodology to get individuals and teams future-ready.
A Personal AI Strategy
Identify a career direction that reflects the needs of the AI age whilst optimising your existing expertise and aspirations
Focus your AI learning journey through alignment to yoiur industry or area of interest
Build AI use cases and projects that can add value in your role or day-to-day life
Build a Portfolio of AI projects that capture your unqiue skill set and capabilities
Build AI Projects in your Business or Industry
Transformation starts with your ability to identify use cases that address painpoints in your company or industry
Build experience and expertise utilising new AI capabilities in the context of real opportunity
Drive value and a reputation for excellence
AI Changemakers
Shape the future applying AI fluency to unique expertise and purpose.
The future needs AI Changemakers to
Be a voice and active Changemaker
Events and Partnerships